BLANK SLATE LOGO & BrANDING

Blank Slate is a St. Louis based full-service entertainment and event production company. Whether they’re planning an event layout, sourcing vendors, handling on-site coordination, or booking talent, Blank Slate manages the planning and logistics from start to finish. Their projects range from large outdoor festivals to municipal parades.

Blank Slate approached me to create an identity that would not only reflect the breadth of their work, but also underscore their seasoned expertise in bringing events to life.

The extended letters of the mark imply flexibility - an important quality in the business of event production when rain delays and last minute pivots are bound to happen. The outline of the logomark can also act as a frame - highlighting the wide variety of events Blank Slate can produce.